WELLA PROFESSIONALS
KOLESTON PERFECT
Hair Color

Salvo Binetti
WELLA PROFESSIONALS

The owner and artistic director of the fair is SALVO BINETTI, an integral part of the creative team of the group The Best Club by Wella directed by Toni Pellegrino. From the close ...

The owner and artistic director of the fair is SALVO BINETTI, an integral part of the creative team of the group The Best Club by Wella directed by Toni Pellegrino. From the close collaboration of the two designers and their long-standing friendship, in the autumn of 2017 the pilot atelier of the Ar...

Antonio Badaglialacqua Hairdressers
WELLA PROFESSIONALS

The owner of the Trappeto salon is ANTONIO BADAGLIALACQUA' designer specializing in hairstyles and make-up for ceremonies' and especially for wedding. Present in the Palermo busine...

The owner of the Trappeto salon is ANTONIO BADAGLIALACQUA' designer specializing in hairstyles and make-up for ceremonies' and especially for wedding. Present in the Palermo business landscape for several years' ANTONIO is a hairdresser accustomed to limestone platforms and to participate in the bac...

Enzo Coppola Hairdressers
WELLA PROFESSIONALS

COPPOLA PARRUCCHIERI is a brand founded in 1975 in Alcamo by ENZO COPPOLA and his wife FRANCESCA DARA. In 1991, thanks to the entry into the group of GIUSEPPE ADAMO, the second sal...

COPPOLA PARRUCCHIERI is a brand founded in 1975 in Alcamo by ENZO COPPOLA and his wife FRANCESCA DARA. In 1991, thanks to the entry into the group of GIUSEPPE ADAMO, the second salon was inaugurated and from there on it was a crescendo: Mazara del Vallo, Marsala, Castelvetrano, finally Palermo. The ...

Ap. Fashion Hairdressers
WELLA PROFESSIONALS

The exhibition's artistic director is ALESSANDRO PALLAVICINO, a designer whose passion for the world of hairstyling is such that he dedicates himself to sharing his experiences thr...

The exhibition's artistic director is ALESSANDRO PALLAVICINO, a designer whose passion for the world of hairstyling is such that he dedicates himself to sharing his experiences through teaching.ALESSANDRO is in fact coordinator at a school for hairdressers, but does not forget the importance of keep...

Adelaide Bilello, New Australia
WELLA PROFESSIONALS

Adelaide BILELLO is the salon's owner and hairstylist in love with her work from the beginning of her career, which she started out as a teenager as a shop student in her home coun...

Adelaide BILELLO is the salon's owner and hairstylist in love with her work from the beginning of her career, which she started out as a teenager as a shop student in her home country in the province of Palermo. Rich in his desire to learn and to know after an academic training he leaves Sicily to l...

TONI PELLEGRINO Art&Science for Hairdressing
WELLA PROFESSIONALS

TONI PELLEGRINO is the owner of the TONIPELLEGRINO ART&SCIENCE FOR HAIRDRESSING brand, a chain of salons present today in Catania, Modica, Bari, Noto and Molfetta. Trained at the T...

TONI PELLEGRINO is the owner of the TONIPELLEGRINO ART&SCIENCE FOR HAIRDRESSING brand, a chain of salons present today in Catania, Modica, Bari, Noto and Molfetta. Trained at the Tony&Guy Academies in London and Milan, however, he felt the call of the wonderful land that gave birth to him and in 199...

Extrema Hair
WELLA PROFESSIONALS

Artistic Director of EXTREMA HAIR is the well-known RUDY MOSTARDA among the most requested hairstylists of the moment worldwide. The best of Made in Italy great personality and a n...

Artistic Director of EXTREMA HAIR is the well-known RUDY MOSTARDA among the most requested hairstylists of the moment worldwide. The best of Made in Italy great personality and a natural talent distinguish it in the world of hair. Her career began in Rome, destined to grow and continue throughout Eu...

Alexandra Salon
WELLA PROFESSIONALS

ALESSANDRA CARRER, at the helm of Salone Alessandra, boasts a curriculum full of events of national importance, such as Sanremo Festivals, Miss Italy, the Rome and Venice Film Exhi...

ALESSANDRA CARRER, at the helm of Salone Alessandra, boasts a curriculum full of events of national importance, such as Sanremo Festivals, Miss Italy, the Rome and Venice Film Exhibitions, Milan Fashion Week, Festival Show and Silver and International Ribbons with participation inevents in Paris, Am...

Antonella Hairdressers
WELLA PROFESSIONALS

The Montebelluna salon is successfully run by two exceptional hairstylists ANTONELLA BORDIN and ROBERTA GALLINA' who founded their work on a philosophy: the innate talent needed to...

The Montebelluna salon is successfully run by two exceptional hairstylists ANTONELLA BORDIN and ROBERTA GALLINA' who founded their work on a philosophy: the innate talent needed to transform from hairdresser to designer cannot be separated from the intense studio. This lifestyle and desire to grow h...

Mitu, New
WELLA PROFESSIONALS

Opened in 1995 inside a period building in the center of the city of Bari, the MITo show is an expression of the professionalism and style of PINO CATANZARO, GINO and ANGELA CARADO...

Opened in 1995 inside a period building in the center of the city of Bari, the MITo show is an expression of the professionalism and style of PINO CATANZARO, GINO and ANGELA CARADONNA, founded on passion, experience and constant updating, elements that have made the prestigious Bari atelier one of t...

Rossano Ferretti
WELLA PROFESSIONALS

Born from the creativity and mastery of a truly brilliant hairstylist of which it is named, the rossaNO FERRETTI brand today is a guarantee of quality, professionalism and internat...

Born from the creativity and mastery of a truly brilliant hairstylist of which it is named, the rossaNO FERRETTI brand today is a guarantee of quality, professionalism and internationality. Choosing to entrust the care of one's beauty to one of the salons METODO ROSSANO FERRETTI means receiving a lu...

Egidio Borri Stylist
WELLA PROFESSIONALS

EGIDIO BORRI opens its first salon in the municipality of San Giovanni Valdarno' place where it will leave the heart' despite the great changes and the same places that success has...

EGIDIO BORRI opens its first salon in the municipality of San Giovanni Valdarno' place where it will leave the heart' despite the great changes and the same places that success has reserved for it. Right from the start thanks to the strong and original personality' in addition to its incredible manu...

MAGMA
WELLA PROFESSIONALS

Lightens and colors in a single step. Also suitable for colored hair very dark (to base 2). It is based on Oxyresistan Technology, a unique technology which, thanks to micronized ...

Lightens and colors in a single step. Also suitable for colored hair very dark (to base 2). It is based on Oxyresistan Technology, a unique technology which, thanks to micronized pigments acids resistant to oxidation, bleaching and color makes it possible to obtain in a single treatment. MAGMA allo...

KOLESTON PERFECT INNOSENSE
WELLA PROFESSIONALS

Is the first professional product for hair coloring formulated with ME +: a revolutionary new molecule that has a reduced risk of developing allergies outstanding color performance...

Is the first professional product for hair coloring formulated with ME +: a revolutionary new molecule that has a reduced risk of developing allergies outstanding color performance (quality mark European Centre for Allergy Research Foundation – ECARF). Perfect cover up to 100% of grey hair, incred...

ILLUMINA COLOR
WELLA PROFESSIONALS

Is the latest professional coloring combining permanent color creative richness to a result naturally soft ' translucent and bright with an amazing hair protection. Suitable for th...

Is the latest professional coloring combining permanent color creative richness to a result naturally soft ' translucent and bright with an amazing hair protection. Suitable for those who want a color from hyper-natural effect without sacrificing the performance of permanent color in terms of perfec...